MCP

MCP, Model Context Protocol, is showing up everywhere in the Atlassian ecosystem right now. But most of the conversation assumes you already know what it is. This post starts from the beginning: what MCP is, why it exists, and why it matters specifically for teams using Jira. The short version: it's the standard that lets AI models talk to your tools, and act on them, without custom integration work for every combination. And it changes a lot about what's possible.